Comprehensive synthesis from 39 call transcripts (Aug 2025 – Apr 2026) and 6 outside-in research investigations. What CDL sells, how they target, how they win, and what the market looks like.
CDL Nuclear sells the end-to-end ability to do cardiac PET imaging — not equipment alone, but a complete service that includes suite construction, equipment procurement, Rb-82 isotope supply through their subsidiary CardioNavix, radioactive materials licensing, staffing, physician training, accreditation support, PACS integration, and billing assistance. Their tagline: "From planning to scanning in 180 days."
Fixed-site installation: CDL constructs a dedicated PET suite. The hospital provides staff, obtains its own radioactive materials license. Highest investment, longest timeline (~180 days), largest revenue per deal.
Mobile trailer deployment: CDL provides a PET trailer on a scheduled basis with everything. Lower barrier because the facility doesn't build anything or hire specialized staff.
CardioNavix isotope-only: When a facility already has a PET camera on-site, CDL supplies Rb-82 through CardioNavix. The fastest path to new revenue.
The Rb-82 generator market has exactly two FDA-approved products: Bracco's CardioGen-82 (since 1989) and Jubilant's RUBY-FILL (since 2016). CardioNavix is a logistics and delivery business.
Sources: Anchor Note 1, 0686/0733, Anchor Note 4, research q6
CDL evaluates facilities through a sequence of questions where each answer determines the deal type, timeline, team, and urgency.
Phil assesses any facility through four procedure volume indicators. These four numbers determine if an account is worth a meeting.
| Indicator | Code(s) | What it tells CDL |
|---|---|---|
| Cardiac SPECT | 78452 | Proven cardiac imaging demand — established workflows and patient demand |
| Cardiac PET | 78431, 78492 | Whether anyone has gotten there first. Zero = greenfield. |
| Oncology PET | 78815, 78812 | Whether a PET camera is on-site (the CardioNavix play) |
| CCTA | 75574 | Progressive facility with active cardiology referral infrastructure |
Applying Phil's four indicators plus CON status and competitive presence produces seven targeting buckets across 12,045 relevant facilities. After filtering to greenfield targets above the field qualification floor: 1,343 high-priority targets.
Sources: 0903, 0686, 0733, 1133, 0960, 1306
Patterns verified across 3+ independent sources, and questions that remain open after synthesis.
| Pattern | Sources | Confidence |
|---|---|---|
| Claims data underreports by 50-100% | Dale, Patrick, Phil, Robb | Very high |
| CCTA signals progressive facility | Lynette, training sessions, Phil | High |
| Workflow speed determines adoption | Lynette, Rob, Phil, Jessica, Patrick | Very high |
| Phil as internal champion + single point of failure | Training sessions, multiple calls | Very high |
| Bottom-up hospital motion | Cole, Phil, Todd | Very high |
| PET adoption accelerating | Phil, PET share data, ASNC 2026 | Very high |
Sources: Cross-referenced across all sessions
This synthesis draws from:
Inside-out evidence (what CDL told us) and outside-in evidence (what we verified independently) are integrated at each section. Where research confirmed, corrected, or extended CDL's claims, this is stated explicitly.